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Home / Meeting Planner Tip of the Month  / February 2015 – Why You Should Be Using Mobile Apps for Your Events

Why You Should Be Using Mobile Apps for Your Events

  • PROVIDES YOUR ATTENDEES A RICH, INTERACTIVE EVENT EXPERIENCE
    Using an event mobile app provides convenient and relevant services such as speaker bios, agenda information, personal schedules, city and hotel maps, exhibit floor plans, or sesssion searches.
  • WORKS ON MULTIPLE PLATFORMS
    All smart phones, including iPhones, iPads, Blackberry, Android, Palm, Nokia or any phone that has web access, can be used for this application.
  • BECOME “GREEN” AND SAVE MONEY
    You will be limiting your printed materials and cutting your mailing costs by using a mobile app for your event.
  • INCREASE ATTENDEE ENGAGEMENT
    Allow attendees to use their mobile devices to search for exhibitors or set up appointments. This will help drive engagement, improve relationships, and become a true ROI for all involved.
  • SOCIAL NETWORK CONNECTIVITY
    Increase your meeting’s social network interaction, engagement, marketing, feedback and connectivity through Twitter, Facebook, Flickr, YouTube, and other social sites, but keep control as all posts would be pre-approved by you.
  • PROVIDE NEW REVENUE OPPORTUNITIES
    Sponsorship, ads and merchandising from you and your partners placed within your mobile application can help drive additional revenue to your bottom line.
  • REAL TIME UPDATES
    Allow you to send real-time updates on meeting room changes, speaker updates or session cancellations.
  • IMMEDIATE FEEDBACK
    A mobile application allows your attendees to do real-time polling and post event surveys right on their mobile device.
  • GET SOME “MO JO”
    By providing this type of mobile application to your attendees, you will help position your meeting as innovative and a leader by providing leading edge services to attendees and exhibitors.